What To Expect When Using a Crypto PR Distribution Platform
The crypto PR space is fiercely competitive. Even if you are able to break into a few select sites, the rapid turnover of crypto news means that your news will quickly be swept away in the torrent. To ensure that a larger quantity of people views your crypto PR content, you need to extensively distribute your content.
Instead of just focusing on a few core players within crypto news, you need to make sure that your name is cropping up absolutely everywhere. The typical customer needs at least 7 interactions with a brand before they become familiar with it. If you’re only posting once or twice a week on a handful of websites, it’s unlikely that consumers will become familiar with your blockchain company.
In order to effectively spread the word about your new cryptocurrency project, you need to make sure that the community has to listen. The very best way of turning heads in this community is working with a crypto press release distribution platform. In this article, we’ll explain exactly what that means, breaking down these services and demonstrating the benefits that your brand can expect from working with one.
Let’s dive right into it.
What Is a Crypto PR Distribution Platform?
A blockchain press release distribution platform is a singular service that has spent years building up connections with editors across the spectrum of a certain industry. These services have contacts in nearly all of the news sites that cover a specific topic. For a crypto distributor, that means having connections with sites like Cointelegraph, CoinMarketCap, CryptoPotato, The Daily HODL, and many more.
When you work with these services, you deliver your PR materials directly to them. Instead of then spending time finding sites to launch these on, the distribution platform takes care of all of the work. They’ll publish your press releases on a fixed date and time across the entire network of sites that they have access to.
Breaking news like this, across a wide variety of sites, will allow you to rapidly get the word out about your projects. Whenever someone that actively reads or keeps in touch with cryptocurrency news enters a news site, your post will be right there, ready to read.
With the vast spread of potential sites, you’ll be the first thing the majority of community members see, no matter which news site they regularly read.
By working with one of these services, you’re instantly allowing your brand to be seen by potentially millions of new users. Without a doubt, this is one of the fastest ways of getting the word out about your project and ensuring that your name is passed around the community.
What Are the Benefits of Working with a Crypto PR Distribution Platform?
Working with a crypto distribution platform will get your press releases out to 10s of influential news sites within the community. From there, views will start to roll in, with active readers seeing developments around your project as you launch them.
As views increase, familiarity will also begin to rise, making it much easier to find investors when the time calls for it. Beyond just public perception and awareness, there are a number of additional benefits to working with a crypto PR distribution platform:
Social Proof
One of the most important elements of launching a new cryptocurrency project involves making the community trust in your vision. The blockchain world is incredibly slow to trust, having learned from the near continual history of scams, rug-pulls, and rapidly dissolved projects over the last 10 years.
In order to get people on your side, you’re going to need to engender a sense of community support. Without a network of connections, it can be hard to get the ball rolling. When you work with a distribution network, your name instantly appears in all of the most notable publications.
For the vast majority of the community, press releases are going to seem like a very official medium to encounter a new brand on. While social media marketing or PPC ads might get to the right people, they aren’t trustworthy. However, when your press release is posted on a site that the consumer trusts, they’re much more likely to start to trust your brand.
From there, the door is open to developing meaningful connections with the community, helping you to rapidly break into the world of blockchain.
Backlinks
SEO is the past, present, and future of the online world. Without search engine optimization, your brand isn’t going to appear on the search results at all, making it nearly impossible for people to find you.
One of the most important elements of SEO is ensuring that you have a number of backlinks that point to your site. Every link from a foreign website to your home site counts as a mark of affirmation to Google. It’s as if that site is approving you to the search engine, vouching for your reputation.
The more backlinks you have, the stronger your Domain Rating will become. The higher this figure, the more likely Google is to promote your posts, landing pages, and articles at the top of their search engine.
Over time, all the backlinks that these press websites generate for you will become a primary method of securing organic traffic for your crypto project.
Final Thoughts
If you’re not already experienced with maneuvering through the various mainstream cryptocurrency news outlets, then this can be a nearly impossible world to break into. However, by working with a crypto press release services, you’ll be able to rapidly expand your reach within this industry.
By nature, a press release service allows you to connect your writing with the world’s most important cryptocurrency news outlets. From there, you’ll have a large number of eyes on your work, helping to get the word out about your new project.
With frequent press releases and vast distribution networks, you’ll be able to rapidly turn your brand into one of the most talked-about cryptocurrencies of the year.
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